Why Motivating People Doesn't Work . . . and What Does... [eBook]

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Why Motivating People Doesn't Work . . . and What Does... [eBook]

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Why Motivating People Doesn't Work . . . and What Does... [eBook]

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Why Motivating People Doesn't Work . . . and What Does: The New Science of
Leading, Energizing, and Engaging by Susan Fowler Top leadership researcher,
consultant, and coach Susan Fowler says stop trying to motivate people! It's
frustrating for everyone involved and it just doesn't work. You can't motivate
people—they are already motivated but generally in superficial and short-term
ways. In this book, Fowler builds upon the latest scientific research on the
nature of human motivation to lay out a tested model and course of action that
will help leaders guide their people toward the kind of motivation that not only
increases productivity and engagement but that gives them a profound sense of
purpose and fulfillment. Fowler argues that leaders still depend on traditional
carrot-and-stick techniques because they haven't understood their alternatives
and don't know what skills are necessary to apply the new science of motivation.
Her Optimal Motivation process shows leaders how to move people away from
dependence on external rewards and help them discover how their jobs can meet
the deeper psychological needs—for autonomy, relatedness, and competence—that
science tells us result in meaningful and sustainable motivation.

Product details Length: 233 pages Publisher: Berrett-Koehler Publishers
Publication Date: September 30, 2014 Language: English ASIN: B00K5WB5AW
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